New2theScene

A Brand To Die For

Alex Pearl

A Brand To Die For

Paperback
,
July 4, 2022
£ 9.99 
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No doubt about it, the bizarre world of advertising is always asking to be made fun of. And this book by an ex-advertising copywriter does exactly that, but with the affection of someone who was there on the spot. The unusual twist here is that Alex has added a murder/detective theme into the mix. Alex obviously had a good time in the 80s and so I did I reading about it. Good fun all round - I enjoyed it!
Goodreads reviewer - JM

Synopsis

WORKING IN ADVERTISING CAN BE MURDER - LITERALLY.

It’s 1983. Margaret Thatcher has been waging war on the Argentinians in the Falkland Islands. The miners are about to wage war on Margaret Thatcher. And Angus Lovejoy, once sent down from Charterhouse for shagging the Chancellor's daughter in the cricket pavilion, has now landed a job as a copywriter at London adland’s creative hot shop Gordon Deedes Rutter where he is teamed up with art director Brian Finkle whose neurotic Jewish parents are the bane of his life. The two are an unlikely duo, but their mischievous and sardonic take on the world makes them a brilliant creative team. Everything goes swimmingly until a bizarre and mysterious murder rocks the world of Gordon Deedes Rutter and ripples out into the national media.

While the dearth of evidence leaves the police baffled, Lovejoy and Finkle take it upon themselves to apply their creative brains to solve the mystery, and in so doing, inadvertently get themselves into particularly deep water.

Product Information

Number of pages
250
Publisher
Independently Published
#ISBN
Number of pages
9798831526905
Date of Publication
July 4, 2022
Format
Paperback
Weight
372
g
Dimensions
22.9
x
15.2
x
cm

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Reviews

I was sent a copy for review. I was never in the advertising industry, but I lived in London in the 80s and well remember the free-wheeling, economically liberated period that is well described here. This is a very funny book. The quips, wordplay and stories are extremely amusing and must come from the author's experience. The plot moves along at quite a pace and there are some good twists, but it's not a conventional whodunnit. The criminal side of things is a peg for all the humour. I haven't read anything funnier for ages and the dialogue often had me in stitches. Thoroughly recommendable.
Barnes & Noble
I regard this as a comic masterpiece. Set in 1983, it paints a convincing picture of those times in an ad agency in Soho, where the 'creatives' are battling against the below-the-line and other branding marketeers. The dialogue fairly crackles with great jokes and wordplay. Roundabout halfway through, and amidst all the fun, the main murder occurs. The resolution of the plot is very clever and the dialogue remains amusing right to the end. Humour is difficult to predict, but I reckon you'll love this!
Smashwords

About the author

Alex Pearl

Back in the distant mists of time, Alex spent three years at art college in Maidstone; a college that David Hockney once taught at, and later described in a piece for The Sunday Times as the 'most miserable' episode of his life. Here, Alex was responsible for producing - among other things - the college's first theatrical production in which the lead character accidentally caught fire. Following college, he found employment in the advertising industry as a copywriter. He has turned to writing fiction in the twilight years of his writing career.

His novella,_ Sleeping with the Blackbirds_ - a black, comic urban fantasy, was initially written for his children in 2011 and published by PenPress. In 2018 it was longlisted for the _Millennium Book Awards _and was selected the following year by The Indie Author Project to be distributed to public libraries across the US and Canada. It has since become a Kindle bestseller in the US.

In 2014 his short story, _Scared to Death _- the fictionalised account of the first British serviceman to be executed for cowardice during the First World War, was published in an anthology (The Clock Struck War) by Mardibooks along with 22 other short stories to mark the centenary of the Great War.

In 2015, his eclectic collection of blog posts appeared in paperback under the title Random Ramblings of a short-sighted Blogger.

Alex's psychological thriller, The Chair Man set in London following the terrorist attack in 2005 was published as an e-book by Fizgig Press in 2019 and as a paperback in 2020. It is his first full-length novel, and was a Finalist in the 2021 Wishing Shelf Book Awards.

During the Covid epidemic, Alex conducted 100 author interviews on the net and published them in book form under the title 100 Ways to Write a Book in which he explores authors' backgrounds, motivations, and working methods. All author proceeds go to PEN International.

In 2022, he published his second full-length novel,_ A Brand to Die For,_ a comic murder mystery set in the advertising world of 1983.

Alex's claim to fame is that he is quite possibly the only person on this planet to have been inadvertently locked in a record shop on Christmas Eve.

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